Website Design & Development
Website Development – What Not to Do
One of the best ways to create a great website is by looking at the things that you shouldn’t do. There are tons of simple mistakes that website creators make that can be easily avoided. When looking to make a new website for your business, keep these ‘what not to do’ tips in mind. Working with professionals like the expert web developers at Bulletproof Digital can help, but as a business owner it is important that you know these what not to do’s.
Internet Explorer Only – Don’t make the mistake of creating a website that can only run on Internet Explorer. There are plenty of Internet users that are using browsers other than Internet Explorer, don’t miss out on these potential clients by making your website unreadable for them. [Read more…] about Website Development – What Not to Do
Website Content Marketing
The face of SEO marketing has changed and it is important that you keep up with these changes. SEO is more than just stuffing keywords. You need to make sure that your content is clean, your links and good, and that your website is set up to the highest standards. Working with Bulletproof Digital you can trust that we will make sure your website is set up to meet these high standards.
Many of the website designers are now also marketing themselves as content strategists to try and fit into these new changes. The bottom line is that the old way of marketing your website no longer works. You need to be smart with SEO.
You want to avoid creating tons of articles where content is just spun over and over again. The content needs to have a point, make sense, and not just be filled with links to other random bits of information. If you are using content that isn’t top of the line, you can’t expect users to actually want to read it. Content is king, this really hasn’t changed. Except now the search engines are getting smarter about tracking bad content. [Read more…] about Website Content Marketing
Web Design Mistakes
There are many basic mistakes that web designers make. Avoiding these mistakes is easy, but you need to know what to watch out for. Some of these things will probably seem obvious, but it is important to know what they are so you won’t make these mistakes on your own site. Of course, creating a site with Bulletproof Digital can help you to avoid most of these problems.
Here are a few tips, tricks, and things to keep in mind for creating the perfect website for your business:
What is your site about? – People should be able to figure out what your site is for as soon as they sign on to it. All of the flashy logos, design features, and attention seeking gimmicks won’t work if it isn’t clear what your site represents. [Read more…] about Web Design Mistakes
Common Website Mistakes
We’ve talked a lot about the mistakes that web designers make when creating websites, you might think we’ve covered all of the potential issues, but there is still a lot more to say on the subject. The good news is that mistakes are easily avoidable, especially when you work with professionals like OrangeCounty SEO, but you need to know what to avoid when you get started.
Here are a few more of the more common website mistakes that people make.
Make Links Clear – It should be obvious in your text when there is a link. A contrasting color is the most common option and what visitors to your site will come to expect. It is also advisable to underline any text links.
Watch Your Color Scheme – Using bright colors will get people’s attention, but if they have a headache after reading your site, they aren’t likely to come back. Use colors that are easy on the eyes and match the feeling of your site.
No Pop Ups – This is a huge no no. People don’t like when ads pop up and as more users install pop up blockers and pop ups that you have won’t get seen anyway.
Use Text Smartly – Yes, you need to have good quality text on your site, but don’t overdo it. If your text is too lengthy people won’t take the time to read it. Your text should be potent and pithy.
Don’t Use Horizontal Scrolling – Yes, vertical scrolling is normal and expected, but that doesn’t go the same for horizontal scrolling. Most resolution is 1024×768 pixels, make sure you fit into those parameters.
Proofread – Make sure that you read and reread your content. You want to make sure that you have no error, spelling mistakes, or grammar mistakes on your website.
Be Careful with CAPTCHA – Yes, CAPTCHA can help you to avoid spam and other irritations online, but many CAPTCHA systems are difficult to read. Use a CAPTCHA that is easy to use, read, and decipher.
There are many pitfalls that you can stumble into when you create a website. This is why working with a professional, like Bulletproof Digital, can make the process so much easier. They know what mistakes to avoid and can help you to create a website that is professional, clean, and attention getting.
SEO-Friendly URL Syntax
Your URL structure affects more than just your page’s “look.” It can also hurt your rankings and keep your page off the best search index. This hurts your business by causing your clients and customers to be unable to find you.
Much of this has to do with your content management systems. Some CMS platforms do not follow the rules or take shortcuts that result in duplicate content that triggers the search engines to avoid web pages.
How can you fix your URL structure? Here are some tips and explanation. Make sure that you have the professional support you need for your URL structure and your website in general by talking to Bulletproof Digital about your website design and development. [Read more…] about SEO-Friendly URL Syntax
