social media
Cheap Perfume Does Not Translate Into Lasting Sales
In a recent article by Todd Mintz, he compared what some bloggers are doing to the cheap perfume his wife used to discourage the cat from clawing the carpet. When he jokingly asked her why she didn’t use the perfume herself, her reply was that the strong scent just didn’t last. This has application to the world of SEO marketing, as well.
Mintz goes on to use the analogy to compare today’s “anonymous bloggers” with the true thing. Popular blog sites are quick to publish the outré, the different–but these posts may last no longer than the fickle whims of change take to blow them away, dissipating that pungent dime-store scent.
To Mintz, blogging is a responsibility. What you say online has an impact with your colleagues, friends, and family. Impulsive or outrageous posts have a way of coming back to bite the blogger long after he or she has vented the spleen, and may impact the outlook of people towards a site, product, or company. [Read more…] about Cheap Perfume Does Not Translate Into Lasting Sales
Social Media Marketing For Your Business
Social media marketing is a great way to build your business, get your website noticed, and increase your SEO effectiveness. There are smart ways to use social media marketing, but most people don’t understand how to do it right. Social media marketing can be like a full time job for your business, which is why it is so important to understand how to do it correctly.
One of the smartest decisions a business can make is to use an outside source to help with social media marketing, SEO, and web design. By working with professionals, you can trust that it will be done right , and you can spend your valuable time running your business.
The reality is that social media marketing is a powerful marketing tool and can be used to increase your business. It is the marketing practice of using several social media websites to get information about your business out to more people on the web. You can share updates, images, videos, and more with a much larger audience when you use social media marketing properly. Then your fans will share your information with their friends, engaging even more people who are likely to be interested in your product, service, or blog.
The process can be a like a full time job, because to be truly effective, social media marketing must be done on a consistent basis. Setting up a fan page on Facebook and thinking that you are done with social media marketing is a mistake that too many business make. One of the concepts in social media marketing is the ‘social’ part. You actually need to post regularly, post interesting information, and interact with your readers and fans.
To be truly successful, it helps to have a plan in place and professionals to put the plan into action. In your plan, you will want to include strategies for gaining website traffic, improving SEO, creating brand awareness, and communication with your web audiences.
There are so many angles that social media marketing can be worked from that it is imperative that you get help with this process. Creating the right plan for your business success is going to help your business to grow. This is just like working on any other marketing campaign. It needs to be done carefully, with attention to detail, and help from trained experts, like those here at Bulletproof Digital, to ensure get all that you want from the process.